SaleHoo is a directory of 8000+ pre-vetted global suppliers and products ready to help you stock your eCommerce or dropshipping store. Connect with reputable suppliers with quality products.
With the directory plus training, SaleHoo can really help your business succeed.
You can try out SaleHoo for only $1 and see if it’s right for you.
Clean interface, make it pretty easy to navigate around the site.
Great e-mail support, usually get back to you in less than 24 hours.
If you are ready to start your eCommerce or dropshipping journey, then the one thing you’ll need to get locked in is reliable eCommerce dropship suppliers.
You know, suppliers that sell you things at competitive wholesale prices, deliver on time, and don’t scam you with poor-quality goods?
That’s exactly what SaleHoo promises it will help you do. But does SaleHoo work? In this SaleHoo Review, we deep dive into everything that’s important when finding a dropshipping supplier. Keep reading to find out the top 5 things you should know before getting Salehoo:
What is SaleHoo?
How does SaleHoo work
SaleHoo Pros and Cons
SaleHoo Alternatives
SaleHoo Pricing
SaleHoo is a New Zealand-based organization that was founded in 2005 by Simon Slade and Mark Ling. It is a wholesale directory that connects individuals with over 2.5 million branded products and 8000+ manufacturers, wholesalers, dropshippers, and liquidators.
SaleHoo is essentially a supplier directory so that retailers and suppliers can interact. SaleHoo acts solely as an intermediary and is not a direct supplier.
A database or directory of suppliers like the SaleHoo Directory is a must-have for serious dropshippers or eCommerce stores. Especially if you’re new to eCommerce and you’re trying to get your store built. Without products to sell, you don’t have an eCommerce business.
SaleHoo does all that work and due diligence for you. They also have a really impressive training center and support team that wants you to succeed. Most importantly, it’s really affordable, and they offer a 30-day Trial for $1 and a 60-day money-back guarantee.
More recently SaleHoo has also expanded into other services and now offers:
In this article though, we will be prioritizing Salehoo Directory.
The SaleHoo Directory is a central database where you can:
SaleHoo has been in operation for over 17 years. An overview of reviews on SaleHoo from the Better Business Bureau revealed that SaleHoo received an A+ accreditation from 47 customers and clients alike.
Therefore, SaleHoo is a legitimate business solution that assists online retailers with locating reliable companies to structure beneficial relationships with.
At Hustle Life, we’re all about earning more by working smarter. So when we decided to investigate and review SaleHoo, we were immediately excited by the concept of someone taking out all the hard work that comes with eCommerce and dropshipping.
But does SaleHoo actually deliver on its promise? How does it compare to the other dropship and wholesale directories online?
When you sign up to SaleHoo, you get access to SaleHoo Directory. This is where you can search for products and where you’ll find the different suppliers of that product. Then, you access the supplier’s details and figure out lead times and minimum order quantities, etc.
SaleHoo offers a tool to make your life easier. That’s the crux of it. But, with over 8,000 Suppliers and 2.5 million different products, do they actually do it really well?
SaleHoo is available worldwide. If you want to build an eCommerce business, then SaleHoo is a good place to start to find suppliers and products.
SaleHoo is successfully used in dozens of countries in Europe, North America, South America, Australia, New Zealand, South Africa, and Asia.
SaleHoo also has suppliers listed in over 80 countries and even if a supplier isn’t in your country, approximately 95% of eCommerce and dropship suppliers will ship internationally.
What SaleHoo do really well and what sets SaleHoo apart, is they pre-vett their suppliers.
Only those eCommerce and dropship suppliers that have passed their compliance checks are listed in the SaleHoo Directory.
SaleHoo Directory includes suppliers of branded products such as Lego, Adidas, Sony, Disney, and many more.
Having the peace of mind that your product is what it claims to be, has to be worth the subscription fee. This will help to keep your customers happy AND help your business grow a positive reputation and encourage repeat business.
If you’re new to dropshipping then you’re going to quickly realize that there are more moving parts than you can handle.
Our advice is to just KISS (Keep It Simple Stupid!)
Whilst there isn’t a simple solution for all life’s problems, you can at least rely on SaleHoo to help you find suppliers and hot selling products. All you need to do is search the directory to find the right product for your market or audience.
For new dropshippers, SaleHoo have created tons of free training and provides support from real WooCommerce and Shopify experts.
This means they are experts at how to present products, how to target customers, and how to generate traffic that delivers an ROI.
In the short term, as a newbie, this is exactly what you’re going to need. It makes them a great Supplier Directory for beginners.
To summarize, here are 5 reasons SaleHoo is, in my opinion, worth the money.
Obviously, not everyone who purchases SaleHoo makes money. A successful eCommerce business has multiple reasons for its success. Such as:
To be a successful online business you need to be across multiple parts of your business.
SaleHoo helps you take care of your supply chain and delivery. By using reputable suppliers you have control over at least part of your business. Whilst SaleHoo doesn’t provide services for all aspects of an eCommerce business, it does have a very informative and active blog with useful SaleHoo resources.
I always like to look at user reviews before making a purchase decision. Below is a list of third-party independent reviews of SaleHoo Pros and Cons.
Trustpilot is always a great reliable source to get a snapshot of what people really think about a business or product. Just remember to make sure they have a reasonable amount of reviews before judging.
SaleHoo has also received an A+ from the Better Business Bureau:
Yes! The SaleHoo developers have recently launched a new Shopify app (SaleHoo Dropship) that allows you to dropship AliExpress products on your Shopify store.
Now if you’re worried about the product quality from AliExpress suppliers, that’s exactly where SaleHoo's expertise comes in! SaleHoo specializes in filtering and pre-selecting high-quality products from reliable suppliers, whether it’s from AliExpress or other parts of the world. If it’s on the SaleHoo directory, you can be sure the suppliers there have a certain quality benchmark and have been pre-validated.
Moreover, SaleHoo Dropship allows you to one-click import products into your Shopify store. Importing products using SaleHoo Dropship makes setting up and managing the products in your store much easier. This automation alone can save you hours or probably more like days of work!
It’s all very well having great wholesale suppliers offering great products at competitive prices. But the art of eCommerce is being able to spot a product that will sell.
You can do research by checking out your competition, and what’s selling on platforms like eBay and Amazon, and that will give you a starting point, but in the end you’ll still need to make a leap of faith.
To help with the research, SaleHoo Lab uses data on sales, profits, and trends. As part of your SaleHoo membership, you also get some great insights into which products are selling and have good margins. It just helps to eliminate some of the doubt you might have when adding a product to your store. If you know that a product is in high demand and that there is low competition, then you’ll have more confidence to promote it in your store.
If you’ve ever tried to dropship from China you’ll know there are some potential issues. Primarily the risk that you’re dealing with suppliers of fake products.
The problem is, you’ll have to purchase a test product for yourself, or take the risk and send it to the customer and keep your fingers (and legs) crossed it’s the genuine product. If you get it wrong and your supplier is shady then you’ll end up with unhappy customers and a high refund rate. Worse still you may get bad reviews that will be hard to shake off.
This is where SaleHoo really shows its worth. They take away all the risk and stress. They have verified each specific supplier and put them through a really vigorous vetting process to ensure they are only selling genuine products. You can order and shop with ease knowing there are going to be no nasty surprises.
There are a few other platforms that offer services similar to SaleHoo.
Worldwide Brands are probably the biggest competitor to SaleHoo, and the most well-known. It’s a bigger directory and it’s geared toward experienced power dropshippers.
Worldwide Brands has:
Worldwide Brands and SaleHoo have a similar business offering, but Worldwide Brands is about 3 times the costs. See our SaleHoo vs Worldwide Brands article for a more detailed comparison.
Doba is another service similar to SaleHoo, but it acts as more of a middleman between you and suppliers. Doba provides access to 2 million+ products and handles the negotiations with suppliers so you don’t have to.
However, it too is quite a bit more expensive than SaleHoo so it can be a turn-off for beginners with not a lot of capital. You can read more about the differences between SaleHoo Vs Doba here.
Another honorable mention is Orbelo, they offer a similar kind of service, and they also have a useful Google Chrome Extension to help you load products to your eCommerce store. However, Oberlo doesn’t pre-vet suppliers and doesn’t offer the same level of customer service, support, or training that you get with SaleHoo.
While you can’t get SaleHoo Directory Free, right now, SaleHoo is offering their directory for only After that, it costs $67 for the year.
That’s significantly less than their competitors. As I’ve mentioned, their biggest competitor is Worldwide Brands and it’s over 3 times the price.
They also offer a 60-day money-back guarantee. Whenever I see a guarantee like that it gives me confidence that they want their customers to be happy. If you’re not a happy customer then they’d rather give you the chance to get out of the deal. I can respect that.
Starting an online business can be more difficult and frustrating than you may imagine. Yes, with a SaleHoo subscription, you have access to the SaleHoo directory with thousands of verified suppliers, wholesalers, and dropshippers.
But that’s not all you need to become a successful online seller. You need to understand how the online marketplace works and implement strategies to help you stand out from the competition and avoid losing thousands of dollars. That’s the purpose of the SaleHoo Online Selling Tactics course. Before you pay $247 for this course, here are two vital tips to help you get started.
The first and possibly the most important online selling tactic to keep in mind when you’re looking to become an online seller is to pick your product niche strategically. There are millions of products available on the market, and some niches are more saturated than others. Your product must be exciting and appealing to potential customers to make a mark on the market.
The SaleHoo Market Research Lab has some great tools to help you measure the potential for success of any product you choose. You can check the sellrate and measure the profit margin for any niche you choose. Apart from this market research tool, there are other tools on the SaleHoo dashboard that you can take advantage of to increase your chances of choosing a profitable product.
The second tactic is advertising. Advertising is vital to online selling, but a lot of sellers tend to ignore it to their peril. The truth is that no matter how good your product is, sellers won’t find you unless you find a way to grab their attention. Amazon and other eCommerce platforms don’t offer advertising services. That’s why you have to invest in advertising on social media platforms like Facebook. Investing in advertising can go a long way to boost your sales and amplify your online presence.
Apart from offering the SaleHoo Directory and the SaleHoo Dropship tools, SaleHoo can also host your eCommerce store, much like Shopify.
If you’re trying to choose between SaleHoo vs Shopify, here’s everything you need to know to make a good choice.
Shopify is a platform that allows sellers to build attractive, highly functional online stores by choosing from thousands of themes or templates. Shopify also allows sellers to use highly functional plug-ins to do all kinds of things like setting up a secure payment gateway, email marketing, upselling, customer relationship management, calendar integrations, and more.
With SaleHoo, sellers can find legitimate suppliers, wholesalers, or drop shippers, to provide them with unique and high-quality products at a wholesale price. Sellers can take advantage of SaleHoo dropshipping to create a successful eCommerce store without a huge investment. But that’s not all, the SaleHoo platform also offers training to sellers to help them nurture and grow their businesses. Through the SaleHoo Market Research Lab, sellers can learn about pricing strategies, how to generate traffic, and how to increase their profitability.
All this makes SaleHoo legit the best choice when it comes to stocking your online shop and building a successful eCommerce business, it doesn’t have all the functionality and plug-ins to create a truly diverse eCommerce store. For that, Shopify is the answer.
Ultimately, Shopify is not a SaleHoo alternative as they both serve different purposes. The answer is to use SaleHoo for suppliers and products and Shopify for everything to do with your customer facing website and eCommerce store.
In this SaleHoo review, we have covered most of the major questions, so you should be clearer on what SaleHoo is about and is SaleHoo worth it. If you’re looking for reliable suppliers for your eCommerce store, then we can safely recommend SaleHoo as a comprehensive, affordable, and functional tool.
At Hustle Life we love bringing you well-researched content to help you online side hustle grow into a thriving business. So that we continue to create great content without opening the site to annoying advertising, we accept affiliate payments. Thank you for using our SaleHoo affiliate link.
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Jessica Clark has a passion for all things eCommerce. She’s always learning and adapting to find efficiencies and to stay competitive in a fast-paced sector.
You could start drop shipping without a directory. But why would you? When you’re drop shipping it’s about finding the right product, at the right price, targeted to the right audience.
There are a lot of moving parts. You find the right product, then you go out and have to find the right supplier. You need to be able to check the quality of their product and the efficiency of their product, customer service, refund policy.
Then there are the delivery options. If you’re drop shipping you need to have that all worked out. These days, people hate waiting. The problem is, it’s ok to go through this process a couple of times, but if you have an e-commerce store with hundreds or thousands of products, you need to do this again and again. It’s time-consuming and soul destroying.
The time-consuming part comes with vetting the quality of the supplier and the authenticity of their product. You don’t want to start growing a reputation as a retailer offering poor quality or fake goods.
Whilst you’re doing this, you’re having to set up your branding, your e-commerce store, which is time-consuming as well. For each product, you need a separate page. That’s enough to make you give up the will to ever do e-commerce.
Don’t even get me started on SEO and setting up your website to rank in Google. It’s a minefield but getting it right could mean being given the keys to the kingdom.
On top of that, it’s then all about marketing. If you’re using paid adverts you’ll be spending a good amount of time setting them, making your targeting super focused and on point to get the best possible ROI. Split testing, the list goes on.
The point is, with so many things to have to focus on, you should be using tools that are going to take on some of the burdens or make tasks quicker and easier. That’s what a directory does, especially a directory like SaleHoo. You don’t have to trawl tens or hundreds of suppliers to find the right one, offering the right product, at the best price. When you do find them, you don’t need to concern yourself with checking the authenticity and quality of the supplier because SaleHoo has done that for you. It’s merely about pricing and delivery. Are they able to offer you the product you want at the price you need? And can they deliver to the time frame your clients would be happy with?
By using a directory, you’re literally halving the time you need to spend on product and supplier search which means you have a lot more time to spend on other parts of your business. That’s worth its weight in gold.
But let’s not talk about generic savings, let’s get specific.
The most expensive commodity you have is your time. It’s limited and you should consider it expensive, especially with e-commerce. For the sake of this example, let’s say you value your time at $20 p/hr. I imagine it’s a lot more, and rightfully so. In fact, if it’s not then you are completely devaluing yourself.
So, $20 p/ hr. Let’s say it takes you 2 hours to check everything about the potential supplier for a product you want to drop ship. Often you might even buy a product for quality control. You want to check it’s the real deal if you’re going to put your brand’s reputation on it.That’s a $40 cost per product, at least. Just on the time, it takes you to check the supplier.
Now, let’s say you have 100 products in your store. That’s $4000 in cost. Just in your time to validate the suppliers and the quality of the products and service. You’d spend $4000 in time….
You can do that, or spend $67 and have SaleHoo do it for you.
Not the most difficult choice to make. Using a Directory is a must.
If you’re not sure if drop shipping is the right path for you, you’re going to want to read this. We’re about to lay out your options and what benefits you might find with drop shipping so you can make the decision for yourself.
Dropshipping is the ideal solution for someone who is looking to make money online by selling things people actually want. You don’t need to be a master salesperson. If you are selling fidget spinners then you’ll be showing the fidget spinner to people who might want to buy one. If they do great, if not, then no worries. No hard sell and no special sales skills required.
The other important aspect is the cost of set up. With a standard store or e-commerce store, you have to pick a product to sell that you’re sure people will want to buy, then buy inventory and deliver. That requires financial investment up front. Not a lot of people have that kind of cash free.
If you’re not really sure if drop shipping works then you’re mistaken. Websites drop ship millions of dollars of products each day. That’s not from ‘gurus’ making videos about how great they are, and then selling their secret sauce to drop shipping. Obviously, they are going to inflate their successes. These figures come from neutral platforms who just record data.
Let’s delve a little deeper. Here’s an example of the difference between drop shipping and standard e-commerce, with stock and fulfillment. Very simply:
George decides to start a standard e-commerce store. He buys 100 t-shirts, stores them in his garage. They cost him $1000 dollars. ($10 per t-shirt)
George puts them online and sells 20 of them at $20 each. BOOM. Great. He makes back $400 in a week. He’s happy if things carry on like this, he’s going to convert $1000 into $2000. Which is a pretty decent return for someone just setting out. Slap on the back. Job well done.
But, the other T-shirts don’t sell. They are not very popular. It happens. After all, we’re making a judgment call when we pick a product, the proof is in the testing.
In this case, George can’t seem to shift these t-shirts, the advertising costs are too high so he can’t really drop the price too much. At this point, he’s $600 down struggling to really get his money back never mind make a profit.
Next time, he tries again, but this time he goes the drop shipping route.
Let’s replay the same situation but assuming he went the drop shipping route. He sells the very same t-shirt online. But he doesn’t need to spend the $1000 for the 100 t-shirts. He just puts the product in his e-commerce store and promotes it.
The same thing happens, he sells 20 t-shirts but can’t seem to sell anymore. Not really a big seller this one. It happens.
This time, he only pays for the product as someone buys, he doesn’t need to buy any stock. The cost is a little higher. They cost $12 to buy and dropship rather than the $10 to buy in bulk. But that’s not completely true because he’d have to ship them himself if he paid $10 and bought stock.
Still, he sells 20 t-shirts for $20. That’s $400 in sales and a cost of $240. Which is a profit of $160.
It’s not an earth-shattering amount, but the risk of failure is far less. At the same time, when you have your numbers right, every sale is bringing your profit. Then you’re always going to make money, the only determining factor is picking the right products to make the most money.
Between those two examples, the first made a loss, the second, a small profit.
Drop shipping allows you to be flexible too.
Let’s say, you see that people are going crazy for fidget spinners. But you’re not sure if you can tap into that audience. It’s not something you’ve tried before. This is where Dropshipping really stands heads and shoulders above other types of e-commerce
You just need to find your supplier on SaleHoo. Add the fidget spinner to your store and send some traffic to it. A great way to do that is to create an advert on Facebook. The fidget spinner is really hot and promoting it on social media means it can be shared.
You spend $5 on an advert. If it goes well you have sales. Then you can spend $20, $50, $100. You can scale it up and up. You don’t need to guess or estimate how successful it will be, test it, for very little cost.
Someone jumped on fidget spinners at the right time and made hundreds of thousands of dollars using this exact same technique. No risk, massive gains.
Who wouldn’t want to make a quick buck with very little risk?
In the example, George bought 100 t-shirts and decided to do the shipping himself. That means he’s a slave to his business. He can’t really go anywhere, or if he does he needs to find someone who’ll ship the sales he makes. As soon as someone makes a purchase, the clock is ticking.
He has to physically pack up the t-shirt and get it sent. It’s an added cost and added frustration. If you only sell t-shirts then fine, but if you have products of varying sizes you need to make sure you have the right packaging to be able to send the various sizes.
The other option is to pay to have someone else store and ship your products. Fine, it’s an option and if you’re sure something is going to sell. It can be the best option. Amazon FBA is a perfect example. But again, you need to be sure you’re going to be selling products.
Drop shipping just takes this whole headache away. The suppliers do this for hundreds, probably thousands of products a day, They are better at it, and they have the system in place to do it. You have nothing to stress about, you just focus on selling the products.
If you’re not sure e-commerce is for you, or you want to keep things flexible, then drop shipping has to be the go-to option for e-commerce.
Yes, SaleHoo is the place to go if you are looking for a reliable dropshipping supplier or wholesaler to start an eCommerce business. Not only does SaleHoo connect you with a trusted supplier, but you can also get training from the SaleHoo lab to find the best products to create a successful online store.
SaleHoo is arguably the top dropshipping platform available today. To be clear, SaleHoo is not a drop shipper. Instead, it connects you with the SaleHoo dropship tool, you can find trustworthy suppliers to get trending products at bargain prices.
SaleHoo and Oberloo are very different. SaleHoo is a wholesale supplier directory where you can find the best products to set up your online store.
On the other hand, Oberlo is a Shopify plugin that allows you to automatically synchronize the images, listing, and product descriptions from your dropshipper directly to your online store. Without Oberlo, the process can be tedious and time-consuming.
Currently, SaleHoo does not have any tool that automates the process of getting product details from your dropship supplier to your SaleHoo store. So, it is possible to use both SaleHoo and Oberlo at the same time.
Yes, SaleHoo works with Shopify. You can use SaleHoo to identify the right suppliers and import products from your SaleHoo supplier to sell on your Shopify store.
Yeah, they do and it’s pretty active. Having experience with Affilorama I know the company is into being able to share experiences and you can see that with SaleHoo. They put a lot of time and energy into promoting their community and getting people to share. It’s something they’re proud of and a great tool.
It’s an interesting split to get your head around. You would think that the other people in the community are your competitors, and they might be. But in many ways, the community wants others to do well. They want to help if they can. There are hundreds of thousands of e-commerce stores, sharing your experiences and learning from others in a community of a few thousand is going to help everyone, it’s not going to destroy your business. They get that and as explained in this Salehoo reviews – it is another feature of being a member.
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